San Diego Magazine is a guide to the people, places, and culture of one of the nation's most desirable addresses.
Each month, these upscale subscribers look to San Diego Magazine to keep them informed on the region's
social, cultural, political, and business scene. Articles focus on prominent personalities, the arts, entertaining,
fashion, decorating, dining and travel.
*************Fast Facts:
- Median Age - 42
- Married - 66.7%
- Avg. Household Income - $189,400
- Avg. Net Worth - $1,179,200
- Own a Home - 87.4%
- Own a Business - 36.5%
- College Educated - 92.5%
- Travel for personal/vacation - 94.7%
- Dine Out Monthly - 11.3%
- Used Beauty/spa service in past yr - 54%
- Attend Music/Dance Performances - 60%
- Go to Museums - 57.5%
- Entertain at Home - 91.6%
- Professional/Managerial - 71.8%
- Serve on a Board of Directors - 18.8%
These very affluent mail order responsive subscribers are ideal prospects for consumer magazines, books,
apparel and gift catalogs, credit card and financial offers, as well as fundraising/non-profit offers.
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