Reach these Medicare seekers who are making plans to supplement their medical coverage.  These consumers filled out a survey indicating their interest in receiving more information about Medicare insurance and supplemental products and plans.  They are looking for help to cover their basic medical and health costs, while being on the lookout for ways to save money on their medical and prescription costs.

Ideal prospects for medicare/medicaid offers, supplemental health insurance, pharmacy discount cards, health-related merchandise, coupon seekers, continuty programs, and various promotional offers.  

Average age - 65+

Average income - $50,000

45% Male

55% Female