REACH DISTINCTIVE MARKETS AND HONE YOUR TARGET AUDIENCE WITH THESE PERFORMANCE MODELS FROM PROVINCIAL.  SEGMENTS ARE DESIGNED TO FIT WITH CATEGORIES THAT MAILERS NEED  MOST - FROM START-UPS LOOKING FOR GROWTH TO INDUSTRY CONSTANTS SEARCHING FOR NEW OPPORTUNITIES.

PROVINCIAL TAKES THE GUESSING OUT OF ASSEMBING A MARKETING PLAN - WE'VE IDENTIFIED TRENDS TO GENERATE AN IDEAL, RESPONSIVE AUDIENCE FOR ANY CAMPAIGN.

BUSINESS PATTERNS:

DOWNTOWN
 MANY SERVICES, SOME SOHO
 1.6 MILLION RECORDS
 SINGLE LOCATIONS
 AVERAGE FINANCIAL RISK

REPEAT PERFORMERS
 OVER HALF A MILLION MID-SIZED COMPANIES
 SOLID FINANCIAL OUTLOOK
 MANY SERVICES, HEALTH OFFICES, RETAIL AND WHOLESALE

STEADY GAINS
 2 MILLION SMALL BUSINESSES
 AVERAGE SALES OVER $1 MILLION
 BOTH SINGLE LOCATIONS AND BRANCHES
 ABOVE-AVERAGE FINANCIAL OUTLOOK

LEADER OF THE PACK
 LONG-LASTING BUSINESSES WITH LOW FINANCIAL RISK
 UP TO AND OVER 60 YEARS IN BUSINESS
 MANY HOME-BASED BUSINESSES LIKE REAL ESTATE, AGENCIES
 ABOUT 1 MILLION RECORDS

ENTREPRENEURS
 SMALL BUSINESSES AND HOME OFFICES WITH HIGH FINANCIAL RISK
 LOW SALES VOLUMES
 OVER 2 MILLION RECORDS
 ONLY A FEW YEARS IN OPERATION

NEW KID IN TOWN
 HIGH-RISK SMALL BUSINESSES
 ONLY A FEW YEARS IN OPERATION
 MANY PERSONAL SERVICES AND EATING PLACES
 ABOUT 1.5 MILLION COMPANIES

NEEDS STABILITY
 OVER 2 MILLION HIGH-RISK COMPANIES
 MANY CONTRACTORS AND SERVICES WITH LOW SALES

MAINSTAYS
 ALMOST 1 MILLION SOHO'S
 AVERAGE AND ABOVE AVERAGE OUTLOOK
 AVERAGE OF 1 TO 2 MILLION IN ANNUAL SALES
 MANY PROFESSIONALS, BUSINESS SERVICES, FINANCIAL COMPANIES

INQUIRE ABOUT CUSTOM MODELS FOR EVERY CAMPAIGN!