Publishers Clearing House offers promotionally responsive and credit-worthy buyers of magazine subscriptions generated from PCH's sweepstakes mailings. 100% direct mail sold. These buyers have purchased from over 100 popular titles in a wide variety of interest categories.

Ideal prospects for magazine subscriptions, general merchandise, publishing, fundraising, credit card, home, garden, ethnic, children, family, education, music and book clubs, health and fitness, mature, travel , hobbies, collectibles, and sports offers.

PROFILE/DEMOGRAPHICS:

GENDER: 70% Female; 30% Male

SOURCE: 100% Direct Mail

AVERAGE SALE: $30.00

The file is selectable in a variety of ways including: Subscription Category, New to File, Multibuyers, COA's, Paid and Dollar Amount ($0-$20; $20+; $30+; $40+).

Subscription categories include:

• Fashion
• Business/Financial
• Entertainment
• Ethnic
• Food/Cooking
• Games/Contests
• Health/Fitness
• Hobbies
• Home & Garden
• Kids/Educational
• Mature
• Men's Interest
• Nature
• News
• Outdoors/Sports
• Pets
• Religious
• Travel

This file is enhanced through Datamatch with hundreds of Lifestyle and Demographic selects.